I was born in São Paulo, graduated in Social Communication, with specialization in Radio, TV, and Journalism, post-graduated in Business Communication and recently graduated in Music Business at UCLA (University of California, Los Angeles). I have always been passionate about music, which made me attend a musical conservatory when I was a teenager and led me to study Music Business.

Over 14 years of my career I have been collecting amazing jobs on my journey. I have been working as a producer since 2007. I produced short films, winning national awards for best short films, produced TV shows - such as: "Hello, Family", "Planeta Brasil", "Idols", "Tast It", "The Phone" and "Benidorm Bastards". I have also worked on the main TV channels in Brazil, such as Rede Globo, Record, Band, Canal Glitz, and on the GloboPlay streaming platform. On Band FM radio, I produced "Love Songs" show and "A Hora do Ronco."

Additionally, I coordinated show production and press relations for several artists and worked with major content production companies in Brazil, such as Fremantle Media, Duo2, Go Mídia, GW, and Atrás da Moita Filmes. I also served as an assistant to key accounts at Prestige Assessoria agency.

I lived in Australia, where I graduated in English from Shafston International College. Later I went to Spain where I studied Spanish at “Instituto Cervantes” and Audiovisual Arts at the “Universidad Europea de Madrid”.

Music has always been a passion of mine, dating back to my childhood, and in my teenage years, I studied at a music conservatory. This passion eventually led me to specialize in Music Business in the U.S. Although I began my career as a video editor, I discovered my true calling in production.

I have coordinated the production of tour of the girl band “Rouge” in 2012. Afterwards, I began to dedicate myself to the area of talent management. I moved to Rio de Janeiro, and I had the chance to consolidate my career as a talent manager. I was a personal manager of the famous journalist Sônia Bridi, and an artistic manager to the actor Igor Rickli, to the singer and actress Aline Wirley, the singer Renata Fausti, and the singer Igor Braga. I also worked as a sales management for Vanessa Mesquita who won “Big Brother Brasil” and Angelis Borges, winner of a reality show called “A Fazenda”.

In the US, I was a producer at Globo International TV channel and also have been working for “GloboPlay USA”. I became a reference as a local producer. I produced short films, fashion editorials, and I was a road tour manager for artists from Brazil. I followed recordings, clips and concerts for Banda 3030, Kevin O Chris, and Mc Rebecca through several US cities.

Other noteworthy projects include producing videos for Whindersson Nunes in partnership with Black 3 Agency, as well as music videos for singer Nick Cruz. At Oopa Agência, I joined as a producer and talent manager, producing Rennan da Penha’s DVD and securing sponsorships for commercial projects.

I also worked as a producer for Globoplay USA and served as the tour manager for the YouTubers Nelk Boys, who have over 8 million subscribers on their channel. For five years, I was the executive producer at Somos Farol Produções, overseeing the company’s commercial operations.

With talents, I work closing deals for TV and social networks. The company's casting includes Brazilian Youtuber Anna Layza, with more than 7 million subscribers on the YouTube channel, global actor Erik Marmo, Aline Wirley, Igor Rickli and Antônio Christoforo, and I have partnerships with other artists for specific actions.

Today, I am proud to serve as the general producer for one of Brazil’s biggest singers, Luísa Sonza. As a general producer, I am responsible for coordinating all logistical and operational aspects of her tour, including show planning, hiring technical teams, budget and schedule management, negotiating with suppliers and sponsors, and ensuring excellence in the execution of every performance.